Social Media

Social media has become the most important aspect of our day-to-day life. Due to this, it is much more of a marketing opportunity for businesses to get new clients.

It has evolved over the years into one of the most prominent business tool and has been widely used by businesses to showcase there services.

There are about 4 billion socially active users in the world and the total population of the world is about 7 billion.

This indicates that more than 50% of worlds population the users of these platforms.

Now there are a lot of platforms but the most popular ones are,

  1. Facebook
  2. Instagram
  3. Linkedin
  4. Snapchat
  5. Youtube

Now, these platforms are different from each other in the form of content but they work on the same principal.

People share content they like others to see and the audience that has similar interests can view that content.

In this way an organic chain of followers, fans and admirers is created. There are a lot of people who have huge fan following and have started earning from these platforms through Ads, Brand Sponsership, and Brand Promotion.

Due to this most of the brands have also started creating there business pages and accounts.

This way they can also build a loyal fan following for themselves.

To be honest marketing on internet is a whole lot better than marketing offline.

If you can build a huge following for your self in the process then you have created a winning formula for your business


ppc vs Social Media Marketing

PPC Campaigns VS Social Media Marketing- Which One is the Best Option for Your eCommerce Store?

This unchallenged question has created a frenzy in the digital marketing world. All e-commerce leaders are looking to find the right answer that will transform their brand from the ordinary to an extraordinary money-maker. Undeniably, both these approaches have their strengths and weaknesses; you just have to see which suits you the best. There is…